News Release – September 20, 2022

Richmond, Va. – The Virginia Society of Association Executives (VSAE), the only association in Virginia that serves the association management industry established in 1949, has appointed Amy Sales, CMP to its Board of Directors. Sales has been an active member of the VSAE for over a decade and served as a SIG (Shared Interest Groups) chair for the association for several years.

“Amy Sales is incredibly well-equipped,” said VSAE President Steven Williams. “She has been very involved in the VSAE community, is a natural leader, and is a welcome addition to the Board.”

Sales is a Certified Meeting Planner (CMP) with Easter Associates, Inc., a full-service association management firm specializing in medical and trade associations with locations in Richmond and Charlottesville. This past August, Sales celebrated her fifth anniversary with Easter Associates, Inc. She serves a variety of clients in the mid-Atlantic region such as the Virginia Council of Nurse Practitioners, the Local Government Attorneys of Virginia, and the Virginia Thoroughbred Association.

Easter Associates, Inc. is committed to providing a professional, qualified staff to its clients by supporting continuing education and certification and providing opportunities to engage with other association professionals. In her role with the team, Sales fosters sustainable association growth and organizes quality and effective meetings.

“I love associations, and it is an honor to serve on the Board of the ‘association of associations’!” said Sales. “Participating in VSAE has been transformative, and I am excited to bring my experience to this role and learn from fellow Board members.”

About Easter Associates, Inc.

Easter Associates, Inc. is a mid-Atlantic, full-service association management firm founded in 1976 by Peter Easter. Today, Peter’s son Doug Easter leads the company, leveraging strong statewide and national connections while maintain the personal touch of a family run business. Learn more at easterassociates.com.

About VSAE

VSAE was established in 1949 and serves the Commonwealth’s association management industry by focusing on professional development through education, ideas, and networking opportunities to assist association executives. VSAE focuses its resources on the professional development needs of our members by providing information, education, ideas, and networking opportunities to assist association executives in their careers. Learn more at vsae.org.